The Classic

Urban Decay Eyeshadow Primer Potion


Shop Now

This purple tube is a cult-favorite, and with good reason. Its lightweight formula and stay-all-day power will keep your lids in perfect shape for 24 hours (as our night-long benders have proven to be true).Courtesy

The PETA-Approved

Elizabeth Mott Eye Primer Makeup Eyeshadow Base


Shop Now

Elizabeth Mott is a cruelty-free brand, meaning this reliable, waterproof formula will make you look and feel good about using it.Courtesy

The Fighter

BareMinerals Prime Time Eyelid Primer


Shop Now

This sheer primer combats excess oil all day, so you’ll never look greasy and your beloved eyeshadow won’t crease.Courtesy

The Two-in-One

MAC Pro Longwear Paint Pot


Shop Now

M.A.C.'s Paint Pots can be worn as a standalone shade, but we prefer using them for layering a color on

The Clear Choice

NARS Pro-Prime Smudge Proof Eyeshadow Base


Shop Now

Unlike most primers, NARS' base is completely clear. Use it with your favorite eyeshadow and expect the most brilliant color payoff.Courtesy

The Magic Stick

Tarte Shape Tape 12-hour Eye Primer Stick


Shop Now

Try Tartes’s Colored Clay CC eye primer stick if you prefer the applicator-free approach.Courtesy

The Brightener

NYX Professional Makeup Eye Shadow Base Skin Tone


Shop Now

If you're aiming to make a bright eyeshadow really pop, use an optic white base like NYX's affordable option.Courtesy

The Glitter Glue

Too Faced Shadow Insurance Glitter Glue Glitter Bonding Eye Shadow Primer


Shop Now

With glitter being all the rage, a good primer is a must. Try Too Faced's product specifically formulated to prevent glitter from straying away from your meticulously crafted look.Courtesy

The Game Changer

Elf Eye Primer & Liner Sealer

Out of Stock

Shop Now

e.l.f's sealer is more than just a great eyeshadow primer: you can also dip it into powdered eyeshadow to create a DIY liquid liner. Now your eyeliner game has no limits.Courtesy

The Miracle Worker

Ruby Kisses 24 HR Eyeshadow Magic Primer


Shop Now

Ruby Kisses' primer will keep your eyeshadow in place all day. No creasing, no clumps.Courtesy

The Instagram-Ready Finish

Smashbox Photo Finish Lid Primer


Shop Now

This shadow-enhancing lid primer ensures you’ll look good in any photo. Prepare for all of the

The Waterproof One

Laura Mercier Eye Basics


Shop Now

Not only does Laura Mercier's Eye Basics Primer provide the perfect canvas for your eyeshadow work of art, but it also boasts a water resistant formula that will keep your eye makeup in place, rain or shine. Courtesy

The Drugstore Steal

CoverGirl Lid Lock Up Eyeshadow Primer


Shop Now

At less than $10, you can't go wrong with CoverGirl's Lid Lock Eye Primer. The primer also works under eyes to create a smudge-free liner look. Courtesy

The Rihanna-Approved One

Fenty Beauty Pro Filt'r Amplifying Eye Primer


Shop Now

The foundation might be the star of Fenty Beauty, but the brand's eyeshadow primer is the sleeper hit. Lids are instantly smoothed for better product application. Fenty Beauty also recommends setting the primer with a light dusting of the Invisimatte Blotting Powder. What can't Rihanna do? Courtesy

The Lightweight

Pretty Vulgar Uncaged Eyeshadow Primer


Shop Now

Mineral-rich clay is the star ingredient in this primer. The clay works to absorb excess oils to eliminate creases and provide a translucent finish. Courtesy